Category Archives: Expertise

Healthcare affordability is reshaping consumer behaviour

How is healthcare affordability in Australia changing when, where and how consumers seek medical care? Cost-of-living pressure is no longer confined to discretionary spending. For many Australians, it is now…

Continue reading

Fuel cost pressure has changed how Australians drive

How are Australian fuel prices changing driving habits and future vehicle choices? After a period of elevated fuel prices and supply concerns, Australians have adapted how they use their cars,…

Continue reading

The new search journey: Search leads, social inspires, AI makes sense

How are Australians using Generative AI alongside search engines and social media to make decisions? The New Search Journey: Search Leads, Social Inspires, AI Makes Sense Generative AI is becoming…

Continue reading

Fifth Quadrant Happiness Index slips as pressure moves beyond the wallet

Why is happiness declining in Australia in 2026 and what does the shift mean for businesses and brands? Australians’ overall happiness has softened in 2026, with pressure extending beyond financial…

Continue reading

SME June 2026: Growth aspirations plummet as SME loan stress builds

Why are Australian small businesses becoming less focused on growth despite improving economic confidence? SME June 2026: SME sentiment toward both the Australian and global economy recovered in June, suggesting…

Continue reading

Fleet AI adoption: The surprising agile advantage

Why are Australia’s mid-sized corporate fleets adopting AI faster than the country’s largest fleet operators? AI adoption in fleet management is accelerating across Australia, but not in the way many…

Continue reading

Australians brace for another tough year

Why has Australian consumer confidence in 2026 fallen despite easing inflation? Australians are entering the new financial year with a sharply more negative view of the economy, cost of living…

Continue reading

Most Australian AI has no safety net

How prepared is your organisation to use AI responsibly? Since 2021, Fifth Quadrant’s Responsible AI Index has been measuring how well Australian organisations are turning responsible AI from principle into…

Continue reading

The one-salary test for AI apps: What’s the real ROI?

Can AI apps help businesses increase productivity without adding more staff? AI apps are changing how businesses think about productivity, hiring and software ROI. For years, software was treated as…

Continue reading

The household energy squeeze: Are consumers being rewarded for powering the transition?

Are Australian households being fairly rewarded for helping power the energy transition? In our previous blog, “What 50% renewables means for Australia’s electricity system” we explored how Australia’s electricity system…

Continue reading