Category Archives: Expertise

The Cancer Killers: A “trojan horse” in the fight against cancer

The intersection of science, innovation, and human determination takes centre stage in a new SBS On Demand series, The Cancer Killers, premiering Monday, 4 November at 9:30pm. This captivating documentary…

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AI Probing: From promise to practice 

In August, we introduced you to AI probing and its potential to transform open-ended survey questions from shallow one-liners into rich, layered responses. We outlined how AI-driven follow-up questions could…

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SMEs maintain growth focus despite weak September

Updates to this research are published monthly. After showing signs of improvement in August, SME sentiment softened in September as economic caution returned. Falling consumer confidence following the RBA’s decision…

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Australia’s shifting travel patterns: winners, losers, and emerging trends

When it comes to overseas travel, it’s no secret that Australia is a case of mutual exchange. As Australians travel overseas and more visitors come here, the evolving travel patterns…

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SME growth expectations surge as rates fall

Updates to this research are published monthly. Stronger consumer spending and interest rate cuts drive SME sentiment SME sentiment improved in August, supported by stronger consumer spending in July and…

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Fleet safety: Beyond tools, toward trust

Fleet safety has never been more visible or more measurable. As technology becomes embedded in operations, the industry has seen significant uptake in tools designed to detect fatigue, monitor behaviour,…

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New vehicle sales July 2025: Hybrid vehicle sales jump amid market shifts

Updates to New Vehicle Sales are published monthly. View previous wave. Despite the natural slowdown following the end-of-financial-year surge, New Vehicle Sales July 2025 set a new July record with 104,244…

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The say–do gap in weight loss

Nearly 6 in 10 Australians want weight loss, yet only 1 in 9 use calorie tracking apps. The science says calorie balance drives weight change, but biology doesn’t always play…

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Health Over Hangovers: How Zero Alcohol Drinks Are Reshaping Australia’s Drinking Culture

Australians are increasingly choosing to wake up fresh, energised, and ready for the day, and zero alcohol drinks are making it easier than ever. Once Australia’s favourite beverage, IBISWorld data…

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Scaling the why: Bringing qual depth to quant surveys

AI Probing The rise of qual at scale Ask any insight professional and they’ll tell you: open-ended survey questions can be a missed opportunity. Often limited to shallow answers like…

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