Category Archives: Auto & Mobility

Driving success for tomorrow

Automotive workforce retention is the critical gap

Why is automotive workforce retention becoming as important as recruitment in addressing Australia’s skills shortage? The answer lies in whether the people already working in the industry can see a…

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Chinese car brands are winning the showroom. The workshop is the real test.

Are Chinese car brands in Australia outperforming established Japanese, Korean and European brands on customer satisfaction? Put a Chinese car brand in the same building as an established Japanese, Korean…

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Workshop staffing: the hidden cost to customer loyalty

How does workshop understaffing affect customer loyalty? Australian automotive research reveals how staffing shortages can undermine customer communication, trust and retention. Around four in ten people working in automotive say…

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Car Brand Loyalty At A Tipping Point

Why is car brand loyalty in Australia weakening in 2026? Automotive brand loyalty is under pressure, and the latest Fifth Quadrant Consumer Tracker shows repeat purchase can no longer be…

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Auto Technology Has A Trust Problem

Why is trust in automotive technology falling among Australian consumers? Automotive technology trust in Australia is weakening as vehicle technology advances faster than consumer confidence. Australians are becoming more selective…

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Australian petrol demand falls 11.6% in two years

Why has Australian petrol demand fallen 11.6% in just two years? Australia’s automotive market has undergone a significant transformation over the past several years. Hybrid and electric vehicle sales have…

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Hybrids overtake EVs as Australian fleets recalibrate the road to electrification

How are Australia’s fleet-operating businesses rethinking electrification, cost control and AI adoption in 2026? New research from Fifth Quadrant and the Australasian Fleet Management Association (AFMA) reveals how the country’s…

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Australia’s fleet industry has two stories

How are Australian fleet industry trends shaping corporate fleet management, small fleet priorities, fleet electrification and fleet technology adoption in 2026? New research reveals that while corporate and small fleets…

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Fuel cost pressure has changed how Australians drive

How are Australian fuel prices changing driving habits and future vehicle choices? After a period of elevated fuel prices and supply concerns, Australians have adapted how they use their cars,…

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Fleet safety: The hidden gap behind rising intentions

Why are fleet safety policies and systems failing to keep pace with safety priorities across Australian fleets? Fleet safety in Australia has become a top-tier priority for Australian operators. The…

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