Category Archives: Consumer & Retail

Creating success for tomorrow

Independent breweries defy Australia’s hospitality slump

Australia’s hospitality sector is doing it tough. In the June wave of Fifth Quadrant’s SME Sentiment Tracker, 57% of hospitality businesses reported a decline in revenue over the last 12…

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Predictive NPS: a think piece on the future of customer loyalty

At the recent X4 Qualtrics Summit, our team at Fifth Quadrant attended a compelling session by Bain & Company exploring the rise of predictive NPS (Net Promoter Score) and what…

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Jobs To Be Done: Insights that drive growth

In competitive markets, understanding why customers choose certain products over others is critical for driving growth. Jobs to be Done (JTBD) is a practical framework that Fifth Quadrant uses to…

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Why pay more? Understanding the pull of premium

In an age of economic uncertainty, it would be reasonable to expect consumers to cut spending. Ongoing financial pressure has seen household savings plummet, from 13.3% in 2021 to just…

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SMEs scale back as revenue pressures intensify to close out FY25

Updates to this research are published monthly. SME performance softened further in June as revenue pressures mounted, with revenue growth hitting its lowest point in the past 12 months as…

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The rising risk of ecommerce payment fraud 

Online shopping is the norm for Australians, but as digital spending grows, so too does the threat of ecommerce payment fraud, online scams, and broader cybercrime. According to PayPal’s eCommerce…

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From cost to comfort: why energy efficiency is reshaping housing demand

In Australia’s overheated housing market, it’s easy to assume buyers are only focused on interest rates, school zones and floor area. But another set of priorities are quickly gaining ground,…

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Cautious conditions persist as SMEs focus on stability over growth

Updates to this research are published monthly. View previous wave. SME performance softened in May, with both revenue and profitability easing compared to April and the same period last year….

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New BNPL regulations in Australia; What’s changing?

Overview of the BNPL landscape in Australia Since the pandemic, Buy Now Pay Later (BNPL) has quickly risen to a mainstream payment method in Australia, with 62% of consumers having…

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risk and reward: why the long game pays off for young Australians

Home ownership amongst young Australians For many young Australians, the path to financial security can feel out of reach, with home ownership plummeting among today’s youth – just 36% of…

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