Category Archives: Auto & Mobility

Driving success for tomorrow

Is half your strategy missing?

At its core, strategy is the answer to two questions: where to play, and how to win. In B2B industrial markets, where supplier relationships often run for years, procurement cycles…

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Is Australia ready for a robotaxi revolution?

Robotaxi services are coming to Australia. Waymo, the autonomous vehicle arm of Alphabet (which is already completing roughly 450,000 paid rides per week across five US states), is accelerating plans…

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Australia has plenty of workers. They’re just in the wrong jobs

The economic case for retraining into trades has never been stronger. That’s not why people aren’t doing it. Australia’s official unemployment rate sits below 4%. The construction sector is running…

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New vehicle sales February 2026: A softer market, but not for everyone

New Vehicle Sales February 2026: 94,131 vehicles were sold in Australia in February 2026, down 2.7% on the same month last year. On the surface, a mild softening. Underneath it,…

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New vehicle sales January 2026: One in seven cars now has a plug

New Vehicle Sales January 2026: Australian new vehicle sales totalled 87,753 units in January 2026, just 128 more than the same month last year. On the surface, a market in…

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New Vehicle Sales 2025: Australia now has two vehicle markets. Which one are you selling to?

New Vehicle Sales 2025: The Ford Ranger was Australia’s best-selling vehicle in 2025. Among private buyers, it ranked 13th. That gap tells you something important about where the Australian market…

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The false economy: Why cutting corners on servicing costs more in the end

According to the November 2025 edition of the Fifth Quadrant Consumer Tracker, 72% of vehicle owners have cut corners on vehicle costs in the past 12 months. That’s nearly three…

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Under-30s are driving aftermarket growth. But not for the reasons you think.

According to the November 2025 Fifth Quadrant Consumer Tracker, 46% of drivers under 30 have fitted performance modifications to their vehicles. Brake upgrades, suspension or lift kits, and engine work….

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When suppliers know more than you do: Building upstream intelligence for auto distributors

Ask most automotive distributors how they handle supplier price increases, and you’ll hear some variation of ‘we negotiate hard and pass through what we can’t absorb.’ It sounds pragmatic. Commercially…

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New vehicle sales October 2025: Steady results mask a reshaped market

New Vehicle Sales October 2025 reached 100,658 new vehicles, virtually unchanged from a year ago, but the underlying mix shifted dramatically. SUVs rose 9% to 62,292, while passenger cars fell…

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